Lumata brings together Buongiorno's mobile marketing and advertising B2B divisions under one focused entity to address the growing needs of brands, operators and hardware manufacturers.
About Us
Supporting the ambitions of Lumata is the strong private equity backing of Francisco Partners, an experienced technology investor in high growth sectors, as well as existing investment from Buongiorno SpA.
Lumata hits the ground running with a starting annual turnover in excess of €50 million, a global footprint with 15 offices and more than 500 employees. Lumata’s extensive client portfolio already includes tier one operators such as Orange, T-Mobile, Telecom Italia Mobile, Verizon, Airtel, MTS & Telefonica as well as blue chip brands such as Nestle, P&G, HP, and the Espresso Group.
The Management team at Lumata consists of all the senior executives from Buongiorno’s B2B divisions, led by Thomas Enraght-Moony. Thomas is a former Clearwire executive and CEO of Match.com, bringing proven leadership experience and a strong track record of helping companies grow and innovate in fast growing markets.
For more details, please read our recent press release
Our Work
For Brands
We help brands interact with the consumers they serve using everything the mobile channel has to offer. We offer an end-to-end solution from building the mobile presence, acquiring new customers, and converting prospects; to promoting loyalty and ‘closing the loop’ with digital vouchers.
Lumata brings its extensive global experience and carrier-grade technology to allow marketeers to reach customers on the move.
Lumata's premium and performance advertising businesses cater to advertisers and media owners looking to take advantage of the increasingly targeted, rich media mobile advertising opportunity. With local expertise as well as a global reach, Lumata is well positioned to optimise advertiser spend across premium and performance networks.
For Operators
Lumata is an established player with a long history in the mobile loyalty & CRM space, with innovative programmes like Orange Wednesdays; MTS Russia Points Collection; and a variety of ‘Recharge & Win’ ARPU enhancement programmes with operators like O2, Telecom Italia Mobile, Proximus & Optus.
We focus on providing Operators with distinctive solutions that reduce churn and drive ARPU as customer loyalty becomes an increasingly critical part of the operator marketing mix.
For Hardware Manufacturers
Lumata uses its Marketing and technology expertise to serve clients across the mobile ecosystem, building device-specific solutions that differentiate our client offerings in the market space. From building rich media messaging clients to socially-powered content stores, Lumata provides cutting-edge software design and development capabilities for its clients.